3G services in India

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First think of all….

Think

Think what will happen if the train you boarded its speed increases more than 10 times?

Will You be delighted reaching your destiny 10 times faster?

And if this happens to you daily and for everyone then???

I know everyone of us will jump up with excitement.

The very same experiences we are going to have soon, and it’s for all of us and yes a permanent change.

We will experience life much faster than ever.

Thanks to 3G services.

Yes, our worlds of connectivity will know no limits. It’s going to be the fastest ever.

You remember three years back, when you have to open your Yahoo email on your mobile phone; it took nearly a minute to load your inbox with GPRS Services.

Some excitement came in; when you moved to edge technologies which did the same in half time.

But what if your inbox loads in less than a second?

What if you can keep in touch with all of your social networks in less than seconds?

Delighted…

Delighted…

Delighted…

Yes with 3G (Third Generation) technologies this and many more (keep reading to know some of them) things will happen in our life.

Everything near you will move at a faster pace than ever,

Think you will be able to download a 700 MB movie in just 23 Seconds…

No No No am not kidding.

Am serious about this…

3G services are that fast. 

A whole movie in just 23 seconds.

Just amazing to believe….!

So you need not to wait for your favorite movie to be downloaded in hours and then to see. It will be a matter of second’s fact.

More amazing is your favorite song of approx 5 MB will be downloaded in just 0.10 Second. Yes in less than a second your favorite song will burst in your ear to delight you.

You will be able to download whole musical album in a second.

Plus you can view television on your mobile phone..! Simply amazing..!  Carry all your Entertainment, Cricket matches with you.

Plus Plus for Mobile Game players, Revolutionize your gaming experiences with real time 3D games and online games.

Thanks to 3G technology.

Let me unpack few more waaoowwsss for you.

What if you could see your fiancés face sitting miles away live?

What if you could see your wife’s face while sitting in your office live?

What if you could see your parents, family and everyone whom you take care of live?

YES, 3G Video calls are now possible in India, with the start up of 3G services.

Now you will not just hear your loved one’s voice but you can see them too….!

All you need is a 3G phone and a service provider offering 3G connectivity over it.

And Yes another waoow reason comes…

What if I say that this will cost you less then what you already pay????

Yes 3G video calls would cost you less then voice calls did cost you….

e.g BSNL charges 50 Paise per second for Voice calls and 30 Paise per second for Video calls.

Plus 3G services will cost you even lower than existing 2G services.

Yes, I knew you jumped from your chair in excitement…

But be Cool keep reading for more excitements…

3G services are more secure then 2G services.

This means you can now log in to online banking services not only faster but also safer.

You can now opt for banking services if you have still not taken because of security concerns

What else???

Ya, You might have heard that BSE (Bombay Stock Exchange) will introduce online trading services on mobile phone.

With 3G services on your phone you will be able to do trading live on your mobile phone.

This means you can keep up with market voices, you can even do online trading wherever you would be from your mobile phone.

With 3G services enabled you will get real time experiences and as I already said more secure platform too.

Oooppsss…! The other side…!

Beware…

3G video calling feature will make your life partner more powerful too… Yes with video calls you will no more be able to bluff that I am in office…!

Ooppss My boss can see me that I am not at customer end, but am enjoying at friend’s party.

A worry for all Girls

Ohhh No…! I have to take care of my looks when my boyfriend calls me.

But apart from these small troubles, 3G services will bring many waooww…! moments In life.

So be ready for it.

Are you 3G ready??

 To get 3G services you need to have a 3G enabled phone, do check out that your phone have 3G services or not.

If your phone is not 3G ready then have a new 3G ready phone.

Yes, you got one more reason to buy a new phone.

I guess they will drop you an email and SMS on very instant they start 3G services

I have already done it.

After having 3G services on my mobile phone I will enable blogging through mobile phone, so that I can share any snap (pic) instantly with you people…!

So what are you waiting for?

Go get 3G ready?

Regards,

Navneet Singh Chauhan.

NEW PHASE OF INDIAN RETAIL

Quick Facts about Indian Retail


Indian Retail Sector is One of India’s fastest growing sector.

Retail sector is India’s basic to growth after agriculture sector.
Indian Retail employee’s more than 7% of Nation’s workforce and stands 2^nd after agriculture.
Indian Retail Sector has the highest outlet density in the world with nearly 12 million outlets.

So you may guess how big Indian retail sector is and its economic importance in India.

Indian Retail sector has evolved slowly and steadily from its basics and still exists in various forms, right from very traditional to modern trends.

You can still have glimpse of the traditional retails even in cities and in rural India, while the new retail format is becoming popular in cities as well as in emerging rural India.

Many changes have come in Indian retail industry which transformed this industry.

The above picture shows how Indian retail sector have evolved.

The upper horizontal line signifies time frame, the lower horizontal line shows significant changes in the shopping behavior and the boxes in between shows the Phases of Indian Retail.

Prominent Sectors in Indian Retail

ü  Food and Grocery

ü  Clothing and Textiles

ü  Consumer Durables

ü  Footwear

ü  Jewelry Retail

ü  Books, Music and Gift retail

ü  Fuel Retail/Petro Retail

Prominent Players in Indian Retail

ü  Future Group – Big Bazaar, Pantaloon, eZone.

ü  Reliance – Reliance Fresh

ü  Tata – Croma Electronics Retail

ü  Videocon- Next Electronics Retail

ü  Mobile Phone Retail – Hotspot (Spice Retail)

ü  Restaurants – McDonalds

ü  RPG Group – Food World, Health and Glow.

ü  Raheja’s – ShoppersStop

ü  Cinema Chains – PVR, DT Cinema’s by DLF, CineMax, Reliance Big Entertainment

NEW PHASE of INDIAN RETAIL

Mall culture has come in to fashion in last 8-9 years and today people have really started shopping from these retail malls. Though most of us still prefer purchasing from local vendors because of their very competitive and many a times better offerings.

Prominent players of Indian retail sector have started introducing personal brands.

Future Group owned Pantaloon retail outlets, Big Bazaar, eZone have come up with its own personal brands.

In Electronic segment, Big Bazaar has launched “Koryo” brand nearly a year back in 2009.

Koryo range includes home appliances like television, mixer grinder and other similar home appliances.

Future Bazaar’s Pantaloon also has launched personal brands for its various segments in fashion clothing.

Big Bazaar has also launched new toothpaste few months back, with its brand personality “Sachin Tendulkar”, the toothpaste was named as “Sach”, and is promoted by Sachin Tendulkar’s image over the packaging. Though Big Bazaar by now has not done enough marketing and ad campaigns for this product. Many of you will be surprised to know any such products do exist. But these tooth paste’s can be found easily in Big Bazaar.

Tata Croma, One of the biggest players in Indian Electronics retail sector is all set to launch its own electronics brand in LCD television, washing machine and other electronic brands.

Videocon owned “next” electronic retail store is also set to introduce its own private labels.

Reliance Retail is also set to introduce its private label brands.

Mahindra, one of the biggest giant in automobile sector, has also jumped in retail sector, with its chain of retail outlets branded as “Mom and Me”. Targeting family with kids.  Check out momandme.in.

Dhiraj and Son’s a local retail player has already introduced private label brands in commodity sector like food grains, and other small scale daily used home products.

Why Private Label:

Private Label has quite good chances to succeed and can really become a headache for the manufacturers, who have been selling there products from these retailers.

You can say Private Label is a backward integration done by retailers.

The main benefit includes, the removal of a phase of buying and selling between the manufacturer and retailers and hence profit to final consumer and the retailers.

These private labels will give significant competition and have high chances to succeed because of following reasons.

1.       As these brands are developed by retailers themselves the cost to serve and deliver to customer’s decreases significantly hence increased profit margins. Currently these private brands are easily getting a profit margin between 15-22 percent.

2.       Consumer does also get these private label products at a lower rate (nearly 10 %) when compared to existing brands.  Hence chances of purchase increase because of price factor.

3.       Retail stores are currently offering more warranty and easy services on their own private label brands.

4.       Retailers have very high knowledge about consumer behavior when compared to manufacturers as they have been in constant touch with consumer since years. This knowledge will result in to very innovative and customized offerings for the customers.

5.       Influence: Retailers have quite good amount of influencing power over consumers. Recommendation by ground sale person has good amount of influence on actual purchase. When these retailers will have their own product, it is quite natural that these ground salesmen will promote their own products moreover retailers will be offering good incentives to them for doing the same.

6.       Retailers are no more just retailers, they are now a good marketer, they do advertisement, branding, they manage their retail outlets professionally, and do whatever a customer counts upon.

7.       Big retailers have now started hiring talented and well qualified people.

Above factors clearly shows that there are quite good chances for private labels to succeed in future and the big threat to prominent players and manufacturers.

These private labels will change the face of Indian retail.

Only the time will give the accurate answers.

Best Regards,

Navneet Singh Chauhan.

Is your Website Growing older ? Is it giving you desired Revenue ?

Years back, you took your business online with the latest and most cutting edge eCommerce technologies. Now, almost half a decade later, your website is still chugging along, but that once shiny layer of digital paint is now showing signs of age. 

Does this story sound familiar?

Standards, styles, and best practices on the web change at lightning speed, and although your website may still be completely functional, you may be warding off potential customers and clients unknowingly. Here are 5 questions you need to ask yourself to see if your website needs a redesign, pronto. 

Question 1: In terms of speed, how fast is your website? You’ve worked hard to get your visitors to show up at your website’s door – don’t put them to sleep with long load times. Numerous studies have been conducted and all of them have found the same result: Longer load times = less visitors = less business. 

A study conducted by Akamai in 2006 found that if your website takes longer than four seconds to fully load, 33%, or one-third, of all visitors will abandon your site. Additionally, Amazon found that a 100ms increase in site load time would result in a 1% decrease in sales, while Google found that an increase of 500ms on load time would directly result in a drop in traffic and revenue by 20%. 

Whatever numbers you go by, the one takeaway is that your website needs to load, fast. Try optimizing your website by compressing images for the web, aggregating and cleaning out your CSS, and removing old, unnecessary content to reduce HTTP requests. You can also try switching webhosts if loading issues persist. 

Question 2: Does your website lack consistency? Although it may not seem like it, consistency in major elements on all pages of your site is a must. Elements like navigation, fonts and colors, URL format, and editorial style should show consistency throughout your website as it shows your professionalism and attention to detail when conducting business. 

If your site is riddled with typos, mismatching font sizes, and non-loading images, not only will it impact the credibility of your website but can also negatively affect your search engine optimization strategy, which can result in lowered sales. 

Sites like Yahoo!, eBay, and the BBC have hundreds if not thousands of pages online at any given time, yet almost all of those pages have a similar feel, design, and editorial style. Browse through, compare, and take notes, and see if your website maintains a solid level of consistency when compared to some major leaguers. 

Question 3: Does your website scream sensory overload? Don’t try to throw text, imagery, links, icons, buttons, ads, or whatever else at your visitor right off the bat. Information overload will prevent you from surfacing the most important information on your website while delivering a load of clutter your visitor will have to sift through. You’ll be shocked to see how quickly a set of eyes can glaze over.

Matching the contents of your website up with the right information architecture will not only produce more efficient visitors but will also produce more efficient shoppers as well. 

Question 4: Does your website look old-school? Technologies aren’t the only thing that evolve at a break-neck pace online – styles do too. Whatever style was hot back in ’05 probably isn’t what’s hot right now.: 

Just like hairstyles, websites date. What was all the rage a couple of years ago is now seen as passé… Sometimes this is down to design trends - like the 3D buttons and interfaces that were so popular a few years back when graphics tools made it easy to create bevel and emboss styles. Other times it's because the web is maturing and web designers develop a better understanding of what visitors want. For instance, Flash intro pages were all the rage until web designers realised that users didn't like them and wanted to get straight to the content. Flash introductions are the beehive hairdo of the web design world: dated, impractical and utterly pointless. 

Question 5: Does your website render perfectly? And by perfectly, I mean perfectly, in all browsers on all operating systems, and on all platforms with no text overlapping and no extra scroll bars anywhere, etc. You absolutely do not want to degrade your customer’s user experience based on their choice of browser, regardless of if it’s Internet Explorer on Windows, Firefox on Mac, or even Safari on iPhone. 

Give your website a new look, get more customers than ever,

Get your website designed by highly qualified IT experts,

You may also contact me for the same at undersigned details.

As I work for one of the most professional and expertize IT web development company.

Best Regards,

Navneet Singh Chauhan

Call -    +91-9722004004.

Write - navneet@set.co.in

Chat  -  Skype Name: setblueindia

               Windows Live: projects@set.co.in

               GTalk: navneet@set.co.in

               Yahoo: setblueindia@yahoo.com

Source: Above mentioned article is an edited copy of original article published by elance.com

Taking business on web (Online Business)

Hello Readers,

Many companies have proven record of taking their business on web and have made huge money online, for example India’s retail giant Future Group’s” Pantaloon.com. International players have already proved themselves like like.com, which has now become a Google invested company. Dell computers are probably one of the best examples of customization of features over web and quick and reliable delivery periods. But these successes don’t come in a day or even in a year you have to be consistent over the same.

But taking business on web for a small player is not that easy task, running a business on web needs many efforts, and investments.

Pre-requisites of Business on Web.

1.       You must have a good and pleasing web-site.

2.       Shopping cart facilities.

3.       Quick delivery period i.e. strong supply chain management.

4.       A secure website. Yes when it comes to payments it must be secure.

5.       Good and consistent SEO (Search Engine Optimization)

You can start expecting the business to grow in real terms after fulfilling these things.

But sure shot success needs a consistent performance over years and years.

Few more important things to carry business on.

1.       Make sure you get returning visitors. i.e a visitor who visits your website once visits again. He must get interest in your website and products and features though he may not necessarily buy.

2.       Make sure customers purchase the products regularly from your website, not just one time customer.

3.       Customer’s positive feedback and comments can drive the business; make sure you have a room for it.

4.       Make purchase an experience not just a purchase.

5.       Ensure your website have right branding and loyalty.

How to Make it..!

You must be thinking how can I do this?

Here are a few guidelines.

1.       Make sure your website is up to date. Every time a customer visits he must find something new, especially new products.

2.       You can have loyalty programs to make sure your customers remains loyal. Ex. Loyalty coupon generation for each purchase which can give up a discount over next purchase when entering the coupon code.

3.       Have a customer panel where customers can write their blogs, testimonials and experiences.

4.       You can have a 5 star rating/10 point scale on each product rated by customers.

5.       Have a unique profile for everyone who signs in your web-site may not be the customers only.

6.       Your site should also have social networking integrations. Ex. A customer can share/recommend/like your website or product or any web-page or his own comment over feedback panel over your website and can easily share with his/her friends over the social networking sites like Facebook, Yahoo Profiles,  Myspace, Google Buzz, Twitter, Orkut etc.  Similarly can bookmark over other bookmark websites, and can email the web-link to anyone.

7.       Make sure your customer remembers your website link and your brand name. This can be done by proper exposure of your brand on your website (like logo, tag-line, product names etc.) and fulfilling your commitments over each purchase.

8.       Have a proper feedback forum, insist your customer to file up a feedback forum once he receives his goods. This can help in controlling the things before it goes too wrong and also ensures you are going right.

9.       You can also show statistics like Visitors per day, Total no. of visitors, time spent by each visitor on your site, Total products sold by now, Total no. of customers, and other relevant statistics. Stats really works dear, people become more credible to website and think I am at right place.

10.   Provide online help and personal assistance on your website.

11.   Have a panel where customers can leave their contact information. so that you can get back to them for shorting their queries.

Want to hear more from me? Post a comment here and I will definitely respond to you.

Best Regards,

Navneet Singh Chauhan.